Le Blog |

Surfing the Digital Wave ?

Digital Marketing

Using Google Reviews to Boost Your SME

In a world where online visibility is crucial for every business, customer reviews play a vital role. Through the Google Business Profile, small and medium-sized

Tips&Tricks

4 Good Reasons to Switch to a Digital Menu

In a world where everything is going digital, consumer expectations are rapidly evolving. The restaurant industry is no exception, and digital menus are becoming essential tools. Practical, eco-friendly, and cost-effective, they offer undeniable advantages for both restaurant owners and their customers. Here’s why switching to a digital menu could transform your business! 1. An Eco-Friendly and Cost-Effective Solution Traditional paper menus come with significant costs: printing, reprinting for updates, and waste in case of errors or frequent changes. With a digital menu, those expenses are a thing of the past. Through an easy-to-use management interface, you can update your menu anytime without printing a single page. This leads to reduced operational costs and contributes to an environmentally friendly approach. By adopting a digital menu, you also showcase your commitment to sustainability—a value increasingly appreciated by customers. 2. Instant and Effortless Updates Updating your menu to reflect a new dish, stock

SEO

How to Improve Your Local SEO with Google Business Profile?

In a world where local search has become essential for businesses, optimizing your Google Business Profile is a must to boost your online visibility. Whether you own a café, a store, or an agency, appearing at the top of local search results can transform your business. In this article, we’ll explore effective strategies to fully leverage the potential of your Google Profile. Strategies to Rank at the Top of Local Search Results The competition for the top positions in local search results is fierce. Here are some approaches to maximize your chances: Fully Complete Your Profile A well-filled profile sends a strong signal to Google. Here’s what to include: Business Name: Use your exact business name. Avoid stuffing it with keywords. Address and Phone Number: Ensure consistency across all your online platforms (website, directories, social media). Business Hours: Regularly update your hours, especially during holidays or promotions. High-Quality Photos: Add

Categories

Case Studies

bronzage-brise-d'été-case-study-Linkeo
Case Studies

Customer Case Study: Bronzage brise d’été

Beyond that beach-ready glow, Bronzage brise d’été offers all the health benefits of sunless tanning. More than eight years ago, owner Johanne Belec called upon Linkeo to build her website and online presence.

soccery-MIami-case-study
Case Studies

Customer Case Study: Soccer Miami

Soccer Miami  is home to a state-of-the-art indoor soccer field, a popular spot for practice, rentals, group training, and kids’ birthday parties. To kick off

Vandal-Design-client-Linkeo
Case Studies

Customer Case Study: Vandal Design

Vandal Design is Québec’s leader in car wrapping and specialty graphics for vehicles. Owner Frédéric Vandal sought out Linkeo to help with his website and