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Website Creation

The Importance of Storytelling in Website Design

In a world where users are constantly bombarded with information, storytelling emerges as a key strategy to capture attention and leave a lasting impression. Applying

Social Media

How Video Marketing Enhances Your Online Visibility?

In a digital environment where users are constantly bombarded with content, video has become an essential format for standing out. The rise of social media has impacted users’ consumption habits, reducing their attention span to just a few seconds. It is therefore crucial to create engaging and captivating video content from the very first moments. Our digital marketing experts will support you in implementing a tailored strategy to increase your visibility and boost your online reputation. Instant Connection with Your Audience Video combines visuals, audio, and emotion, which allows you to deliver a message quickly while leaving a lasting impression. To create captivating content from the first few seconds, focus on: Authentic videos: Opt for customer testimonials or behind-the-scenes glimpses of your business to humanize your brand. Storytelling: Tell an engaging story that reflects your values and speaks to potential clients. Trends: Use trending video concepts in the digital sphere

SEO

SEO On-Page vs SEO Off-Page: Which Strategy Should You Choose to Boost Your Visibility?

In an online world where competition is fierce, understanding and mastering the subtleties of search engine optimization (SEO) is crucial. Two fundamental approaches structure an effective SEO strategy: On-Page SEO and Off-Page SEO. These complementary strategies play a key role in improving your visibility and attracting qualified traffic to your website. So, which one should you focus on to maximize your results? Let us guide you. On-Page SEO: Optimizing Your Website for Search Engines On-Page SEO refers to all practices applied directly to your website to enhance its visibility and relevance in the eyes of search engines like Google. The Pillars of On-Page SEO: Quality Content: Creating useful, informative, and engaging content is essential. Include keywords relevant to your activity naturally. The better your content meets users’ expectations, the higher your site will rank. Technical Optimization: Well-structured HTML tags (title, meta description, H1, H2…). Fast loading speed for a seamless

Case Studies

bronzage-brise-d'été-case-study-Linkeo
Case Studies

Customer Case Study: Bronzage brise d’été

Beyond that beach-ready glow, Bronzage brise d’été offers all the health benefits of sunless tanning. More than eight years ago, owner Johanne Belec called upon Linkeo to build her website and online presence.

soccery-MIami-case-study
Case Studies

Customer Case Study: Soccer Miami

Soccer Miami  is home to a state-of-the-art indoor soccer field, a popular spot for practice, rentals, group training, and kids’ birthday parties. To kick off

Vandal-Design-client-Linkeo
Case Studies

Customer Case Study: Vandal Design

Vandal Design is Québec’s leader in car wrapping and specialty graphics for vehicles. Owner Frédéric Vandal sought out Linkeo to help with his website and