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Website Creation

Why an Attractive Website is Essential to Reflect Your Company’s Identity and Values?

In an increasingly digital world, having a professional and attractive website has become a necessity for any business. Not only does it represent the showcase of your activity, but it also reflects your values and can become a powerful tool to attract and retain customers. At Linkeo, we help professionals create websites that capture attention and reflect the essence of their business. Here’s why a well-designed website is crucial and some tips to achieve it. 1. The First Contact with Your Customers: The Importance of First Impressions Your website is often the first interaction potential customers have with your business. If this first contact is engaging, clear, and appealing, it immediately creates a good impression. On the other hand, a cluttered design or difficult-to-navigate content can drive visitors away. Tip: Use a clean design and high-quality visuals to capture attention within the first few seconds. Ensure the content is well-structured

Digital Marketing

How to Measure the Impact of Your Google Ads Campaigns? And Why It’s Not So Simple…

Measuring the impact of your Google Ads campaigns can prove to be a real headache. The complexity of this task lies in the multitude of factors and variables involved. Here are some of the main reasons why it is so difficult to get a clear picture of your campaign performance. What is a conversion? A conversion, in the context of digital marketing and advertising campaigns, refers to a desired action that you want users to take when they interact with your online content. This action can vary depending on the specific objectives of your campaign or business. Here are some common examples of conversions: Online Purchase: When a user buys a product or service on your website. Sign-Up: When a user signs up for a newsletter, a webinar, or creates an account on your site. Download: When a user downloads an e-book, an app, or another type of content. Contact

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Case Studies

bronzage-brise-d'été-case-study-Linkeo
Case Studies

Customer Case Study: Bronzage brise d’été

Beyond that beach-ready glow, Bronzage brise d’été offers all the health benefits of sunless tanning. More than eight years ago, owner Johanne Belec called upon Linkeo to build her website and online presence.

soccery-MIami-case-study
Case Studies

Customer Case Study: Soccer Miami

Soccer Miami  is home to a state-of-the-art indoor soccer field, a popular spot for practice, rentals, group training, and kids’ birthday parties. To kick off

Vandal-Design-client-Linkeo
Case Studies

Customer Case Study: Vandal Design

Vandal Design is Québec’s leader in car wrapping and specialty graphics for vehicles. Owner Frédéric Vandal sought out Linkeo to help with his website and