La Edad Prodigiosa Adult Day Care and Recreation Center is here to help Miami-Dade seniors live and thrive into their golden years. To stand out in a competitive sector, owner Katiria Delisle relies on a Linkeo website and boosted online visibility from Google Ads.
The Customer
When her grandparents were diagnosed with dementia, Katiria knew she needed some sort of day program to help her with their care. But she couldn’t find the type of facility she was looking for.
Taking matters into her own hands, she was inspired to build her own center. Founded in 2018, La Edad Prodigiosa Adult Day Care caters to the physical and emotional needs of aging adults.
Katiria describes it as, “a place where seniors can come to get support. Our staff are qualified to provide all levels of care, whether you’re dealing with old age, Alzheimer’s, Parkinsons, or other disabilities. But it’s so much more than physical care. We want to bring joy into our clients’ lives. We fill their days with fun activities, field trips, and friendship. So that everyone feels safe and nobody is alone.”
For added convenience, La Edad Prodigiosa offers daily nutritious meals and snacks, as well as transportation services. The center is located in Cutler Bay in Miami-Dade County.
The Challenge
In Miami-Dade county, adult day care centers are almost as prevalent as Starbucks. With the aging population, it’s a rapidly growing sector. More and more baby boomers are seeking care for their elderly loved ones.
“We have tons of competition,” says Katiria. “On our street alone there are four centers in the same business.”
Initially Katiria had tried to build her own website and handle the company’s advertising. But she quickly realized that “we definitely needed more professionals on board. We were struggling to find new clients and I was ready to give Linkeo a try.”
La Edad Prodigioso’s website, by Linkeo
The Solution
Warm and welcoming, La Edad Prodigiosa’s Linkeo website features beautiful action shots from the center.
“Pictures are worth a thousand words and it’s comforting for caregivers to see real pictures of our space instead of just a stock photo. It gives them the personal touch they’re looking for.”
As a full-service web agency, Linkeo’s packages also include tailored Google Ads to drive their clients to the top of search engines.
“The Google Ads have been a key factor in our growth. SEO and keywords are so important and Linkeo does an amazing job. The SEM team is in constant communication and they’re always changing our keywords to stay current in our field.”
The Results
Before working with Linkeo, La Edad Prodigiosa struggled to fill their capacity of 30 clients. But these days, the center is expanding—doubling their capacity to accommodate 60 seniors.
“I was thrilled to be able to expand within the five-year mark. It was a goal I didn’t think was possible. So many adult day cares had to close due to the pandemic and we were able to flourish. I love being able to make the elderly happy. They’ve lived such a long life and yet we still get to add to their happiness.”
To add to their heart centered commitment to seniors, La Edad Prodigiosa distinguishes itself with its professional image and growing online visibility.
“We’re becoming well known in our community and it all started with Linkeo. No other centers are doing what we’re doing. We’re right up there on Google. What sets us apart is Linkeo—that’s why we’re so successful.”
Katiria Delisle of La Edad Prodiogioso Adult Day Care and Recreation Center
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